Oyster

Sold by : Express Analytics

What is Oyster?

Oyster, the ultimate end-to-end solution for all your customer data needs. This fully-featured CDP offers a wide range of capabilities including data integration, identity resolution, customer profile management, predictive analytics, dashboards, and data accessibility. With Oyster, you can seamlessly manage your customer data and gain valuable insights for enhanced decision making.

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Company Details

Company Name : Express Analytics
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Key Features of Oyster

  • Customer Data Integration
  • Real Time Data Processing
  • Unified Customer Profiles
  • Data Enrichment
  • Segmentation
  • Personalization
  • Cross Channel Orchestration
  • Analytics And Reporting
  • Data Privacy And Compliance
  • Identity Resolution
  • Audience Management
  • Behavioral Tracking
  • Predictive Analytics
  • A/b Testing
  • Api Integrations
  • Data Security
  • Customer Journey Mapping
  • Event Tracking
  • Custom Attributes
  • Data Export
  • Marketing Analytics
  • Performance Management
  • Customer Database
  • Dashboard
  • Campaign Management
  • Analytics
  • Coupons
  • Channel Analytics
  • Contact Database
  • Data Management
  • Analytics / Roi Tracking
  • Campaign Segmentation
  • Multivariate Testing
  • Website Visitor Tracking
  • Customer Segmentation
  • Event Triggered Email
  • Customer Engagement
  • Conversion Tracking
  • Client Database
  • Email Marketing
  • Data Integration
  • Data Import / Export
  • Audience Targeting
  • Reporting/analytics
  • Contextual Targeting
  • Campaign Personalization
  • Customer Profiles
  • Data Matching
  • Gdpr Compliance
  • Behavioral Targeting
  • Behavioral Analytics
  • Predictive Modeling
  • Ai / Machine Learning
  • Cohort Analysis
  • Revenue Tracking
  • Channel Attribution
  • Roi Tracking
  • Website Analytics
  • Attribution Modeling
  • Cross Channel Attribution
  • Multi Touch Attribution
  • Analytics/roi Tracking
  • Contact Import/export
  • Data Extraction
  • Customer Targeting
  • Statistical Relevance Analysis
  • Behavioral Mapping
  • Heatmaps

Specifications

Run On Mobile Browser : Yes
Available Support : Email,Live Support,Training
Languages Available : English
Software Integrations : AdsBing,Allscripts,Criteo,dbForge Compare Bundle for Oracle,DMTI Spatial,Epsilon Context,Experian,LiveRamp,RingCentral

Description

Oyster CDP: The Ultimate Customer Data Platform that has all the essential capabilities to enhance your customer data management. Oyster seamlessly integrates customer data from various sources, channels, and devices and stores it in a robust and high-performance cloud-based database. Our platform also enables the tracking of online and in-store transactions, website interactions, customer demographics, and psychographics, along with valuable insights on campaigns, promotions, and customer engagement metrics. With our advanced identity resolution techniques, Oyster creates universal and persistent consumer profiles, linking data across different states, known and unknown individuals, multiple email and physical addresses, and changing social and device IDs. Additionally, our solution offers comprehensive customer profile management, ensuring an up-to-date view of customer interactions and purchase history for deep analytics and understanding. Oyster also has built-in predictive analytics capabilities, such as propensity modeling, customer lifetime value prediction, and attribution modeling, for data-driven decision making. Our platform also provides user-friendly dashboards and reports, including sales and revenue dashboards, campaign performance reports, model performance reports, and daily operations reports. Most importantly, Oyster's integration with various systems through connectors and APIs makes customer data easily accessible at any time, making it the go-to choice for effective data management.
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Alternatives of Oyster

Oyster FAQ's

The top 5 features of Oyster include:

  • Customer Data Integration
  • Real Time Data Processing
  • Unified Customer Profiles
  • Data Enrichment
  • Segmentation

Yes, Oyster integrates seamlessly with:

  • AdsBing
  • Allscripts
  • Criteo
  • dbForge Compare Bundle for Oracle
  • DMTI Spatial
  • Epsilon Context
  • Experian
  • LiveRamp
  • RingCentral

Oyster supports a variety of platforms including: Email, Live Support, Training.

Oyster serves a wide range of businesses including StartUps, SMBs, Mid-Market, Enterprises.

The top three competitors of Oyster are Exponea, Segment and Treasure Data. To find the best fit for your business, compare and evaluate each platform's features, advantages, disadvantages, and other key aspects.

Oyster is available exclusively in English, providing a streamlined experience for English-speaking users.

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